WHAT WE STAND FOR

Little sleep & a slept out idea

THE SMARTSLEEP STORY

Since 2004, our smartsleep founder Dr. Markus Dworak has been fascinated by the topic of sleep. In his doctoral thesis, Markus already dealt with why we need to sleep every day and which factors are important for our recovery during sleep. Markus reached his research peak as a scholarship holder at the renowned Harvard University in the USA and with the award of the Young Investigator Prize of the German Society for Sleep Research and Sleep Medicine. Despite his research successes, however, nothing changed the fact that Markus himself often missed out on sleep due to his job, his family and his many hobbies. So he set out to find products that could support sleep in a natural way that was sensible and free of side effects.

smartsleep team gruender dworak ulrich matthieu

FROM THE IDEA TO THE PRODUCT

Together with two good friends, the design & brand experts Daniel Matthieu and Burk J. Ulrich, Markus tinkered with a perfect product, the optimal packaging and a strong brand that would offer people worldwide an innovative solution for a better sleep. In 2015, Daniel, Burk and Markus finally founded Smart Sleep GmbH and laid the foundation for a well-rested and successful future.

ONCE THROUGH THE LION'S DEN

On 18.09.2018 the time had come. We appeared before the "Die Höhle der Löwen" jury and immediately convinced all five investors of our merits. The biggest deal in the show's history so far went to smartsleep! We used this to further improve ourselves and develop great new products.

OUR COMMITMENT TO CLEAN SPORT

All our smartsleep® products have been tested for banned substances and are on the list for products with minimized doping risk www.koelnerliste.com. This listing is an initiative for doping prevention and lists dietary supplements (NEM) that have been tested for selected doping substances by a laboratory that is a world leader in the analysis of NEM for doping substances. As a partner of this initiative, we provide more transparency in a very heterogeneous market and support athletes, teams, clubs and associations in the assessment of these products.

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SMARTSLEEP IN NUMBERS